Global Talent & Offshore Recruitment Insights

Employer brand has become a boardroom conversation in most UK and US businesses. Careers pages are being redesigned. EVPs are being workshopped. LinkedIn presence is being managed with genuine intent. And yet, the moment a business stands up an offshore recruitment team, employer brand thinking disappears almost entirely. That's not a minor oversight. It's one of the most consistent performance drags we see in offshore delivery and one of the easiest to fix. The Assumption Th